Terms and Conditions

1. About us and these Terms

Unhidden is operated by Robin Karlberg Technologies AB, organisation number 559549-4146, Malakitgatan 6, 224 88 Lund, Sweden (“we”, “us”, or “our”).

If you use the service for an organisation, you confirm that you have authority to accept these Terms for that organisation. Our Privacy Policy explains how we handle personal data.

2. The service

Unhidden provides SEO analysis and planning tools. Depending on your plan and configuration, these may include public webpage scans, comparisons with current search results, SEO reports, keyword and domain research, visitor engagement metrics, Google Search Console insights, rank tracking, change notes, and an AI assistant.

The features, allowances, credit costs, and prices that apply to your plan are those shown on the pricing or checkout page when you subscribe, as later updated in accordance with these Terms. We may improve, replace, or discontinue features, provided that we will give reasonable notice before a change materially reduces a paid service during a current billing period unless an urgent legal, security, or technical reason prevents notice.

3. Accounts and eligibility

• You must be at least 18 years old and able to enter into a binding agreement, or use the service under the authority of an organisation that can.
• You must provide accurate account information and keep it current.
• You are responsible for keeping your sign-in methods secure and for activity under your account. Tell us promptly if you suspect unauthorized access.
• One person or organisation may not create multiple accounts to avoid free-use, credit, or rate limits.

4. Your websites, inputs, and permissions

You keep ownership of the URLs, text, prompts, notes, and other material you submit. You give us a limited, worldwide licence to host, copy, retrieve, analyze, transform, and display that material only as needed to provide, secure, support, and improve the service.

You confirm that you have the rights and permissions needed to submit the material and connect each account or data source you use. Scans must target publicly available webpages. Do not submit credentials, private URLs, confidential information, special-category personal data, or personal data you are not permitted to process.

Public scans may retrieve and temporarily cache content from third-party websites. Public availability does not transfer ownership of that content, and you remain responsible for how you use the resulting report.

5. Website analytics

If you install our analytics script on a website, you are responsible for that website and for providing any notice or legal basis required for collecting its visitor metrics. The script is designed to be privacy-respecting: it uses no cookies, local storage, device fingerprint, or retained IP address, and measures only visits from recognized search engines and AI assistants as described in the Privacy Policy.

You must not alter the script to collect additional data through our endpoint, use it on a website without authority, or combine its output with other information to try to identify individual visitors.

6. Acceptable use

You may not use the service to:

• break the law, infringe intellectual-property or privacy rights, or violate a duty owed to another person;
• scan private networks, non-public systems, or websites you are not authorized to test;
• upload malicious code, probe security, bypass access controls, or disrupt the service or another system;
• evade plan, credit, rate, or technical limits, including by automated account creation;
• resell, sublicense, scrape, or systematically extract the service or its data except through a written agreement with us;
• use automated traffic in a way that creates unreasonable load or cost; or
• misrepresent AI-generated or third-party data as guaranteed, independently verified fact.

Reasonable use of reports and exports for your own websites or client work is allowed. If you manage a client's website, you are responsible for having that client's authorization.

7. AI and SEO results

Reports and assistant responses are generated from public webpages, search and third-party data, automated extraction, and AI models. Search results change, external data can be incomplete, pages can block retrieval, and AI output can be incorrect. The service does not guarantee rankings, traffic, revenue, or any particular result.

Treat recommendations as informational. Review them before changing a website or making a business decision. The service is not legal, financial, tax, or other regulated professional advice.

8. Third-party services

Some features depend on third parties, including Google, Stripe, OpenAI, Resend, SerpApi, DataForSEO, and, when needed, Oxylabs. Their availability and underlying data are outside our control. Your direct use of a third-party page or account is also subject to that provider's terms. We are not responsible for third-party services, but we remain responsible for our own obligations under applicable law.

9. Free use, paid plans, and credits

• Free features and reports are subject to the limits shown in the service. We may change or withdraw free access at any time.
• Paid subscriptions are billed in advance on the monthly or yearly interval selected at checkout and automatically renew until cancelled.
• Prices, taxes, billing interval, included features, and allowances are shown before purchase. Stripe processes the payment.
• Paid plans may include a monthly credit allowance. The credit cost of an action is shown in the service. Credits are service units only: they are non-transferable, have no cash value, and cannot be redeemed or sold.
• Unused credits reset at the start of each monthly credit period and do not roll over. Remaining credits are cleared when the paid subscription ends. If a charged report fails before delivery, the service will normally return those credits automatically.
• Upgrades or other plan changes may take effect immediately and may produce a prorated charge or credit. We show the available change and price before you confirm it.

10. Cancellation, withdrawal, and refunds

You may cancel through the Stripe billing portal in account settings or by contacting robin@rkt.dev. Unless the service states otherwise or law requires a different result, cancellation stops the next renewal and paid access continues until the end of the current paid period. Deleting an account does not by itself cancel an active Stripe subscription, so cancel the subscription first or ask us to do both.

Subscription charges are non-refundable once billed except where these Terms say otherwise or mandatory law gives you a refund, price reduction, or other remedy. This does not affect rights you may have when the service is defective or not supplied as agreed.

If you are an EU/EEA consumer purchasing online, you generally have 14 days from the day after entering the subscription agreement to withdraw without giving a reason. To do so, send a clear statement to robin@rkt.dev before the period expires. By activating a subscription, you request that the service begin immediately. If you withdraw after performance has begun, we may deduct a proportionate amount for the service supplied up to withdrawal where applicable law permits.

11. Our intellectual property

The service, software, design, branding, and our original content are owned by us or our licensors. These Terms give you a limited, non-exclusive, non-transferable, revocable right to use the service while your account is permitted to do so. They do not transfer ownership of the service or third-party source material.

You may use and share reports generated for you for your own business or client work. You may not present our software, datasets, or service itself as your own, remove proprietary notices, or use our branding without permission.

12. Suspension and termination

We may limit, suspend, or terminate access if you materially breach these Terms, create a security or legal risk, fail to pay, or use the service in a way that may harm us, our providers, or others. Where reasonably possible, we will give notice and an opportunity to fix the issue.

You may stop using the service at any time and may request account deletion by contacting support. When an account ends, access to its reports, chats, analytics, and other saved data may be lost. Export anything you need first. Our Privacy Policy explains deletion and the limited records we may retain.

13. Service availability and warranties

We aim to keep the service reliable, but do not promise uninterrupted, error-free, or permanently available operation. Maintenance, security work, provider outages, blocked page retrieval, and changes made by search engines may affect results or availability.

To the extent permitted by law, the service is provided as available and without warranties beyond those expressly stated in these Terms. Nothing here excludes a warranty or consumer remedy that cannot lawfully be excluded.

14. Liability

We are not liable for losses caused by decisions made solely from an unverified report or AI response, changes in search rankings, third-party data or services, your website changes, or unauthorized use of your account that you failed to report.

For business users, to the maximum extent allowed by law, neither party is liable for indirect or consequential loss, lost profit, lost revenue, or lost data. Our total aggregate liability relating to the service is limited to the fees you paid us during the 12 months before the event giving rise to the claim.

These limits do not apply to fraud, wilful misconduct, gross negligence, death or personal injury caused by negligence, infringement of the other party's intellectual-property rights, payment obligations, or liability that cannot be limited by law. Mandatory consumer rights are not restricted.

15. Changes to prices and Terms

We may change prices for a future renewal by giving at least 30 days' notice. If you do not accept the new price, you can cancel before it takes effect.

We may also update these Terms. Material changes affecting paid features or user rights will be notified at least 30 days before taking effect, unless an urgent legal, security, or technical reason requires a faster change. Continued use after the effective date means you accept the revised Terms; if you do not, stop using the service and cancel before renewal.

16. Governing law and disputes

Swedish law governs these Terms, without depriving a consumer of mandatory protections under the law of their country of residence. Please contact us first so we can try to resolve a dispute.

An eligible consumer may refer a dispute to the Swedish National Board for Consumer Disputes (ARN). We participate in the procedure and follow applicable requirements. A dispute may also be brought before a court with jurisdiction under applicable law. For business users, the Lund District Court is the court of first instance.

17. General terms

If part of these Terms is unenforceable, the remaining parts continue to apply. A failure to enforce a term is not a waiver. You may not transfer your agreement without our consent; we may transfer it as part of a reorganisation, financing, merger, or sale, provided your rights are not materially reduced. These Terms and the information shown at checkout form the agreement about the service.

18. Contact

Questions, cancellation or withdrawal notices, copyright concerns, and support requests can be sent to robin@rkt.dev. Full company details are in our Impressum.